Creating Your First Popup Widget

What Are Widgets?

Widgets are on-site experiences that appear on your connected store to engage visitors at the right moment. They can be used to grow your subscriber list, promote a sale, announce a new product, or collect feedback — all without any coding.

Widget Types Available

Popup: A modal overlay that appears over the page content. High-visibility, ideal for lead capture and promotions.
Flyout: A slide-in panel from the side or bottom of the screen. Less intrusive than a popup.
Embedded: An inline widget placed within a specific section of your page (e.g., below the hero banner).
Banner: A sticky bar at the top or bottom of the page. Great for announcements and free shipping thresholds.

Building a Popup

Navigate to Site > Widgets in the dashboard.
Click Create Widget and select Popup as the type.
Choose a template from the library or start with a blank canvas.

Designing Your Popup

The visual editor allows you to customize every element of your popup. You can change the background color, add your logo, edit the headline and body copy, and configure the call-to-action button. Your brand colors and fonts (configured in Brand Settings) are automatically applied.

Setting Triggers and Rules

A popup is only effective if it appears at the right time. Configure the trigger in the Display Rules tab:

Time on Page: Show after the visitor has been on the page for X seconds.
Scroll Depth: Show after the visitor has scrolled X% down the page.
Exit Intent: Show when the visitor's cursor moves toward the browser's close button.
Page URL: Only show on specific pages (e.g., your homepage or a product category page).

Connecting to an Audience List

In the Actions tab, connect your popup's form submission to a Cavaco audience list. Any email or phone number captured will be automatically added to that list and can trigger a welcome automation.